B2B Copywriter and Consultant
David Coyne has 20 years of business-to-business copywriting and marketing consulting experience. Previously, he worked at an ad agency and in the marketing division of a $5 billion B2B multinational company. He is a Certified Inbound Marketing Expert, DMA Marketing Professional, and an SMMU Social Media Marketing Strategist
With experience in virtually all marketing channels, he knows the strengths and weaknesses of each, and he can recommend the best approach for your latest marcom initiative. He’s written marketing strategy reports for clients in the software and financial information industries.
He produces a wide variety of copy, including ads, advertorials, brochures, case studies, email messages, newsletters, social media updates, video scripts, web pages, and white papers.
He has produced marketing communications for a number of high-tech and industrial sectors, including:
- Global positioning systems and telematics
- Embedded software engineering
- Project management software
- Industrial equipment
- Scientific instruments